Recognised for excellence in marketing, advancement and communication, the team of the Department of Institutional Advancement (DIA) at the Sol Plaatje University (SPU) in Kimberley brought home five awards.
These awards were handed over at the Marketing, Advancement and Communication in Education (Mace) Excellence Awards Gala Dinner in Johannesburg last week.
The SPU received these five awards across three divisions:
Division 1: Campaigns
- Bronze in the stakeholder engagement campaign: “Changing Lives, Enabling Brighter Futures: The SPU Youth Month Campaign”; and
- silver in the brand building campaign: “SPU Mascot Madness”.
Division 2: Channels
- Bronze in audio, visual and audio-visual: “Building Unity and Community through Facebook: The SPU Community Big Walk 2025”; and
- silver in printed and digital annual reports: 2023 SPU Annual Report.
Division 3: Skills
- Bronze in design for printed channels: Open Day Poster – “Changing Lives and Enabling Brighter Futures”.
Mace fulfils a leadership role in the university, TVET and private higher education sector within Southern Africa. This happens through high-quality development programmes, facilitating networking partnerships and transformation, and promoting best practices across member institutions.
ALSO READ: Centre for advancing rural education launched at Sol Plaatje University
This year’s conference and annual general meeting (AGM) under the theme: “The Human Touch: Marketing, Advancement and Communication in the Era of Social Media and Artificial Intelligence (AI),” began on 12 November with a two-day programme that included plenary sessions, panel discussions and keynote addresses. This is aimed at encouraging and reminding communicators and marketers that even in the midst of AI, authenticity and human touch is what matters most in communication.
Prior to the conference, the team attended the Young Blood Mentoring Workshop. This focused on empowering young professionals through discussions on redefining marketing in higher education, navigating opportunities and challenges, and understanding one’s value in salary negotiations.
The SPU congratulates the team for their hard work, commitment to strengthening the SPU brand, fostering community and a vibrant culture.
You must be logged in to post a comment.